I sure The NFL and Amazon did their homework and both are satisfied with the deal they made.There will be another bidding war for Thursday Night Football when this deals expire.
Plenty articles out there demonstrating that Amazon overpaid... and offering reasons as to why... The billion-dollar content play: Why Amazon is intentionally overpaying for its NFL rights https://www.midiaresearch.com/blog/...s-intentionally-overpaying-for-its-nfl-rights
Like you,some blog thinks they know better than Amazon and The NFL on this issue.I trust Amazons and The NFL calculations.
Plenty of articles on the Internet from mainstream media resources as well as Forbes, Bloomberg, etc. on this subject. This was simply the first search result on Google.
Thursday night football has such a poor viewing audience that back in 2016 the NFL was thinking of cancelling it. The audience size has not improved much since then. "Amazon paid $50 million for the NFL deal, according to the Wall Street Journal and Recode. Twitter paid a reported $10 million for the same exact package last season." Thursday Night Football does not exactly produce the most exciting games - many teams desire to avoid being scheduled for a Thursday night game slot. League will take a close look at Thursday Night Football https://profootballtalk.nbcsports.c...take-a-close-look-at-thursday-night-football/ This all get back to the Bubble Chart for Sports. Where are we on the NFL timeline?
From $10 Million (which already was viewed as overpaying) to $50 Million. A 5X increase from the previous year with a declining viewer audience.
1.Still the highest rated show on Thursday nights. 2.Premium for having a live audience that doesn't dvr games and fast forward through the commercials. 3.Nearly everything has a declining audience.