This is at least as good as NFTs: They also have the right to buy it back for 3 cents. “Common stock does not constitute an investment in ‘stock’ in the common sense of the term,” This stock is fully shortable by becoming a Bears or Vikings fan.
Will it be traded via NYSE, can you find it (the ticker symbol) on basic pages like yahoo finance/marketwatch ? If not, then it falls under the category of those stupid financial products that showed up lately.